There is a change coming on the internet that mimics search as it really was in the early days. In the very beginning, search was developed to find answers and there were more people with questions than truly authoritative sites with answers. Authorities were identified by a combination of competent, well-constructed content and testimonial-grade inbound […]

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1. Word Count: Variable 500 (400-750 words). 2. Style: These articles should take a conversational, informal tone, including the use of personal pronouns such as ‘you’ (the reader). 3. These articles are instructive and as such should contain useful, concrete information and suggestions. Examples should be used wherever possible to highlight or illustrate the main […]

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